Sunday, August 4, 2019

IGNOU MS-06 Solved Assignments | MS-06 Marketing for Managers




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Course Code : MS-6
Course Title : Marketing for Managers
Assignment Code : MS-6/TMA/SEM-II/2019

1. a) Distinguish between a product and service with suitable examples and highlight the unique characteristic that services possess.

b) What are the reasons that marketers should consider human needs and wants while planning for new products or services to be offered? Explain with a suitable example of your choice.

2. a) Discuss the major elements of marketing mix. Explain how these elements aid in formulating marketing strategies in the following situation.
(i) Cab aggregator (Ola or Uber)
(ii) Selling of heavy engineering equipment.

b) Discuss the concept of a market Vs the concept of market segmentation with suitable examples.

3. a) Every product or service conceived and offered is the outcome of the various behavioral factors that the marketer should consider. Explain what kind of factors are required in the following.
(i) Low cost Airlines
(ii) Movie viewing in multiplexes
b) What is a Product? Discuss products classification with examples. What is the concept of product life cycle and explain the importance of each of the stages in the following
(i) Brand of smart phone of your choice
(ii) DTH operator in your location

4. a) What are the various branding and packaging decisions that a marketer had to consider and why? Explain with a suitable example the merits and limitations of these decisions.

b) How do pricing polices and practices affect a manufacturing and marketing firm? Explain with an example. What is Sales forecasing? Discuss the various methods and their relevance.


For TEE Examination of IGNOU MS-06, it is required to submit the assignment to IGNOU study centre before the due date you can reach us to buy IGNOU Solved assignments. You can use MS-06 Assignment as writing material for the preparation of your assignments. You don’t have to edit any content from our assignments and you can write as it is without any modification. If you don’t have time to write your assignment then our MS-06 Handwritten Assignment is ready to submit to your IGNOU study centre. Our MS-06 Solved assignment will help you to get good grades in your Assignments you can easily get A or B Grades.
 


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